Welcome to Sparc Pulse
About
Andrew
Analytics · Governance · High-Performance Sport
Commercial analytics background — retail, hospitality, banking. A role at the Australian Institute of Company Directors shifted the lens. Sitting close to board-level decision-making, the gap between what organisations measure and what leadership needs to act on becomes obvious quickly. That gap is where I work.
I make the complex thing feel simple. That’s held across governance frameworks, commercial operations, and high-performance sport — including the Netherlands 3×3 national team through their Paris 2024 Olympic campaign and ongoing advisory and leadership work with sporting organisations across Australia and Asia.
What I can help with
Reporting Infrastructure
Data governance frameworks and reporting systems that boards and senior leaders can actually use.
Analytics Translation
Closing the gap between what organisations measure and what decision-makers need to act on.
Sports Performance Analytics
Advanced tracking, shot charts, screen analysis and strategic insights for clubs, coaches and federations.
Strategic Advisory
Board-level strategic direction for sport and high-performance organisations across the Asia-Pacific region.
Worth a conversation if any of that overlaps with what you’re looking for.
Get in touch →